Website planning guides
Everything we publish on planning, designing, building, launching and maintaining a website. Written in house, reviewed on a schedule, free to read.
5 guides
Website Launch Checklist: What to Check Before You Go Live
The checks that matter before a website goes live — technical, content, SEO, legal and analytics — plus what to verify in the first hour and the first week afterwards.
Website Structure and Sitemap: How to Plan Your Pages
How to organise pages so visitors find things and search engines understand the site: depth, navigation limits, URL patterns and the structure mistakes that are expensive to undo.
How to Write a Website Requirements Document
A requirements document short enough that people read it and specific enough to price against — what to include, what to leave out, and the out-of-scope list that prevents most disputes.
How Much Does a Website Cost? Real Ranges by Project Type
What website development actually costs by project type, what drives the number up, the running costs nobody quotes, and how to read a quote that looks suspiciously cheap.
How to Plan a Website: The Complete Planning Guide
What to decide before anyone writes code: goals, audience, pages, content and budget — and the four planning decisions that cause most website development projects to run late.