eCommerce guides
Everything we publish on planning, designing, building, launching and maintaining a website. Written in house, reviewed on a schedule, free to read.
5 guides
eCommerce SEO: The Practices That Actually Matter
How to structure a store so category and product pages can rank: faceted navigation, product URLs, out-of-stock handling, structured data and internal linking.
Payment Gateway Integration: What Developers Need to Get Right
How payment integration actually works, why webhooks rather than redirects should update orders, and the failure cases that cost real money if they are not handled.
WooCommerce vs Shopify vs Magento: A Practical Comparison
The three platforms most stores choose between, compared by who should run them, what they cost in practice, where each one breaks and what leaving involves.
eCommerce Platforms Compared: How to Choose
How to choose between hosted and self-hosted commerce platforms by what your store actually needs — catalogue complexity, markets, integrations, total cost and exit risk.
eCommerce Website Development: The Complete Guide
What building an online store involves beyond a catalogue and a checkout: tax, shipping, payments, stock, migration and the operational work that follows launch.